Household Paper A Big Win for Store Brands
Paper towels, tissues and toilet paper are household essentials, and consumers purchase $22 billion worth of products every year.
Will men become the next marketing target for beauty products? The answer is yes as Millennials and Gen Z bring new ideas about personal lifestyle and appearance to the marketplace. PLMA’s monthly category profile examines the consumer trends, and the retailers and suppliers who are making them happen. Click here to download video