Beauty Boom: Innovation Drives Sales Growth

Beauty and cosmetic products will be a main attraction at PLMA’s “The Store Brands Phenomenon 2024” Private Label Trade Show. There’s good reason: Sales of store brand beauty products jumped 11% to $3.9 billion in all outlets last year, according to PLMA's 2024 Private Label Report. Carol Angrisani reports on premium skincare and other key categories. Plus, hear directly from last year's PLMA Show exhibitors about what’s trending this year in clean beauty and value-added cosmetics. Click here to download video

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