H-E-B retains the No. 1 spot in dunnhumby’s 7th annual Retailer Preference Index (RPI), with the Kroger and Fry’s banners garnering high-level spots for the first time. Released today??(January 10), the RPI is a ranking of U.S. grocers that combines financial results with customer perception. It serves to help grocers understand consumer preferences and better compete. In an exclusive interview with PLMA Live!, Erich Kahner, dunnhumby’s Director of Competitive Strategy & Insights, reveals the findings. Kahner outlines what matters most to today’s shoppers and how store brands can help retailers meet their needs for the long-term. Watch host Maureen Donoghue’s interview with Kahner. Click here to download video

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